Puration, Inc. (PURA) entered the emerging cannabis sector last July when it executed an agreement to acquire select operating assets from North American Cannabis Holdings, Inc. (USMJ). Since that time, Puration has focused on developing from the acquired operating assets a standardized and repeatable extraction process to produce a variety of high-quality and consistent cannabis extracts. Previously, Puration had been developing and marketing water purification technology. In fact, Puration’s portable personal water filtered bottles remain currently available on select retails shelves.
Today, the water purification business at Puration is secondary and the development of a leading cannabinoid extraction capacity is the Company’s primary focus. The purpose of developing a leading cannabinoid extraction capacity is to provide the Company with the best available source of extracts for infusion into health and wellness consumer products. While the ‘Puration’ name was originally coined to represent the Company’s water purification business, the name still seems to be a good fit with the current cannabinoid extraction focus. Accordingly, no corporate name change is planned.
Puration extracts have been infused into a sports and fitness nutritional supplement line under the brand Name EVERx available now on a limited test market basis.
Puration’s progress since its July entry into the cannabis sector has to date not been widely publicized. Work last year quietly focused on developing extraction processes and on opening an extraction lab and infusion facility in Colorado as well as securing a large scale, commercial hemp farming operation in China. Management is just now beginning to make the Company’s past and coming progress more public.